Resume.

Overview. 

A strategic communications expert with the charisma and proven track record scaling big ideas globally that directly support business goals and improve bottom line through an always-on approach to media relations, employee engagement, internal and executive communications, analyst relations, thought leadership and integrated B2B marketing programs. Brittany prides herself on being agile, industrious, creative and innovative, often thriving in fast-paced, digital-first cultures. Naturally curious with a passion for building high-performing teams, Brittany’s tenure directly supporting chief executive officers and C-Suite leadership has established her as a credible and reliable thought leader, often characterized as an “inquisitive and proactive problem solver” because of her ability to deliver effective messages and reputation management through strong writing, coaching and influencer skills. Furthermore, Brittany’s background and training in broadcast journalism has shaped her into a natural storyteller with a knack for remaining cool under pressure in lively environments often characterized by change.

Skills.

  • Media & Public Relations
  • Writing/Editing
  • Change Management
  • Executive Communications
  • Brand building & Reputation management
  • Employee Engagement
  • Thought Leadership
  • Deep expertise across digital and social platforms
  • Analyst Relations
  • Internal Communications
  • Partner/Alliance Relations
  • Crisis Management

Professional Experience.

Vice President of Communications, Huge

Nov. 2017 – PRESENT

  • Oversees Huge’s global strategic communications team dedicated to Huge’s brand and reputation, playing a hands-on role operationalizing, scaling and managing the agency’s PR and communications efforts across all of Huge’s 14 offices in six countries;
  • Drives Huge’s industry reputation and thought leadership through high-impact media relations, industry recognition, and speaking opportunities;
  • Serves as strategic consult to Huge’s executive leadership team, including CEO, agency presidents, discipline MDs, office MDs, creative leadership and the business development team to design and implement effective communications programs that help Huge achieve its business and reputation goals;
  • Responsible for agency’s owned digital properties and program measurement and reporting in a way that optimizes the program to show continuous ROI for senior leadership;
  • Owns overall marketing and communications budget management and team operations/logistics;
  • Regularly interfaces with seniors client stakeholders to collaborate on joint communication initiatives, including Quicken Loans Super Bowl LII ad; Zelle’s go-to-market strategy; McDonald’s, among others;
  • Regularly interacts with industry and national business media and influencers on behalf of the organization and its leadership;
  • Leverages experience and relationships to secure keynote speaking opportunities at major industry events such as The Cannes Festival of Creativity, AdAge Next, 4A’s, CES, while overseeing the agency’s most important award submissions including the Cannes Lions, The One Show, The Clio Awards, Fast Company’s Innovative Companies list, Ad Age’s Best Places to Work list, among others.

Publicis Groupe

June 2013 – Nov. 2017

Upon joining the holding company in 2013, Brittany held the following positions within Publicis Groupe brands:

Head of Global Communications, sapientrazorfish

  • Served as communications consultant to global CEO and senior business leads to launch and improve internal and external brand reputation of the company, while ensuring messages were effectively shared with key audiences;
  • Led the strategy and execution of the firm’s corporate communications programs spanning global media relations, internal communications, social media and speaking engagements in North America, EMEA and APAC;
  • Successfully managed and delivered sensitive, crisis and executive communications requests on a global, largescale corporate environment;
  • Developed and executed strategic editorial thought leadership through business and trade media outreach (print, video, broadcast and online), third party endorsements, and industry events including Cannes, SXSW and CES;
  • Wrote and edited materials for communicating with clients, media, employees and client stakeholders, including press releases, media pitches, Merger & Acquisition communication packages, op-ed articles, internal newsletters, client-facing presentations and marketing collateral;
  • Oversaw a team of global marketing & communications professionals to ensure each had aggressive goals and career development plans while fostering a collaborative, productive, and high performing environment;
  • Responsible for the launch of the newly formed SapientRazorfish and Publicis.Sapient brands globally, building share of voice and reputation as being an agency-consultancy hybrid designed to deliver enterprise-level business transformation;
  • Partnered with Publicis Groupe clients to jointly lead PR initiatives, including: USAA, Mercedes-Benz USA, Spotify, Samsung, Acura, TE Connectivity, and Southwest Airlines;
  • Managed North America PR agency and global communications budget to ensure targets are exceeded on time and on budget;
  • Secured regularly featured articles and coverage for senior executives and thought leaders in CNBC, Wall Street Journal, Fortune, Forbes, Advertising Age, Business Insider, Variety, Digiday, Adweek, The Drum, Campaign, Creativity, MediaPost, among others.

Communications Director (inclusive of Razorfish, Rosetta and Level Studios)

  • Responsible for organization’s external and internal communications strategy, with goals achieved in promoting strategy, brand awareness and increasing engagement across the company;
  • Managed a cross-disciplinary team of seven professionals spanning demand generation, media relations, social media, internal communications, thought leadership and analyst relations;
  • Increased public awareness through media relations promoting company’s IP, capabilities, new business wins and work launches, including strategic Alliance efforts with Microsoft, Adobe, Salesforce and IBM;
  • Led communication strategy and execution of M&A announcements, followed by change management programs post announcement;
  • Responsible for the strategic re-launch of a dynamic, content rich publishing platform in www.razorfish.com. Senior Corporate Communications Specialist
  • Generated communications packages, including speeches, pitch letters, crisis management plans, press releases, Q&As, presentations, fact sheets, talking points and by-lined articles;
  • Supported analyst relations efforts by creating briefing materials and scheduling interviews;
  • Wrote, edited and supported strategy and execution of all internal communications; • Supported all speaking submissions for the agency;
  • Created and directed mission-focused employee corporate video series.

Content Strategist, pr newswire

June 2013-December 2013

  • Copywriter and content strategist with a focus on audience engagement and search engine optimization;
  • Off-Site Optimization Responsibilities Included: Writing and optimizing press releases and articles to be placed on third party sites; Using relevant anchor text for links directed back to client’s domain;
  • On-Site Optimization Responsibilities Include: Keyword research; Writing title, meta descriptions and ALT tags; Creating new website content from scratch; Optimizing existing on-page content;
  • Clients: Citizen Bank, LensCrafters, Marriott

Social Media Strategist & Product Ambassador, pr newswire

January 2011-June 2013

  • Developed social media campaigns on Twitter and Pinterest to increase brand awareness and engage followers;
  • Served as Community Manager and content strategist for the Food & Beverage industry;
  • Expanded network of follower base, managed and curated content via the platforms HooteSuite and MediaFunnel;
  • Strategist in monetizing a social product offering for the organization.

Account Manager, pr newswire

June 2012-June 2013

  • Consulted and strategized with communications professionals on ways to manage media relations, improve ability to target their audience, maximize exposure and increase brand visibility;
  • Managed an account territory consisting of agencies, publicly traded companies, non-profits, and corporations across multiple verticals, including the following clients: Penske Truck Leasing, Refinery29, Six Flags Full Picture PR, ARUP, among others;
  • Assisted clients in securing media opportunities, building media lists, creating reports and monitoring for ROI;
  • Created proposals, negotiated contracts, and conducted product demonstrations.

Customer Content Specialist, PR NEwswire

June 2011-June 2012

  • Wrote, edited and coded press releases prior to distribution over the wire according to AP Style
  • Advised on audience, SEO and optimization best practices
  • Led training program of newly hired account managers and editorial staffers

Weekend Assignment Editor & Producer, WFMJ

May 2008-September 2011

  • Regularly conducted interviews for live stories, including interview with Barack Obama on 2008 campaign trail
  • Wrote stories for live newscast to meet strict deadlines
  • Prepared rundown and script for 6 p.m. evening newscast
  • Edited B-Roll into VSOTs and Packages for live newscast

Reporter & Producer, TV2

August 2006-May 2010

  • Wrote stories for live newscast to meet strict deadlines
  • Shot video and edited b-roll into VSOTs and packages
  • Managed a team of 8 news staffers

Education

Bachelor of Arts, Broadcast Journalism Ashland University